1. Same iconic formula
A creamy non-dripping texture with a high concentration in caring Ionène G, making hair 45% more conditioned right after a Majirel color service*.
*Instrumental testing
2. New Cool Inforced shades
A large colour palette, now including 11 new Cool Inforced shades. Discover new beige and ash shades boosted in cool reflects, for up to 6 weeks of neutralization.
3. New Responsible pack
A new colour-coded pack for limitless creative possibilities and more sustainable than ever with a new 100% recycled plastic cap saving 7 tons of plastic each year.
1. Same iconic formula
A creamy non-dripping texture with a high concentration in caring Ionène G, making hair 45% more conditioned right after a Majirel color service*.
*Instrumental testing
2. New cool inforced shades
A large colour palette, now including 11 new Cool Inforced shades. Discover new beige and ash shades boosted in cool reflects, for up to 6 weeks of neutralization.
3. New Responsible pack
A new colour-coded pack for limitless creative possibilities and more sustainable than ever with a new 100% recycled plastic cap saving 7 tons of plastic each year.
ICONIC
Formula
we've changed everything but the iconic formula
Since its launch in 1978, Majirel has quickly became the permanent hair colour reference. The roots of its success ? An innovation formulated to provide perfect coverage, long-lasting care and... a dream came true, a reliable creamy non-dripping texture.
Highly concentrated in caring Ionène G
During the hair colour process, hair is protected thanks to Ionène G , a highly concentrated care ingredient developed by L’Oréal Research for a dual-action. Indeed, Ionène G technology works to protect the hair shaft all the way through while smoothing and softening its surface. The final result is unrivalled: hair is 45% more conditioned right after a Majirel hair colour service.
11 NEW COOLER SHADES, BOOSTED IN COOL REFLECTS
The large colour palette is also what has made Majirel truly iconic. Now you can play around endlessly with a large choice of shades, including 11 new Cool Inforced shades. Discover new beige and ash shades boosted in cool reflects. You can give your clients endless options for a total signature look. Majirel’s Cool Inforced shades fight against brassiness for up to 21 shampoos while maintaining neutralization for up to six weeks*.
** Saving 7T of virgin plastic, based on full 2018 quantities
LET'S COMPARE MAJIREL CLASSIC RANGE'S NEUTRALIZATION VS MAJIREL COOL INFORCED SHADES
11 new Cool Inforced Shades
A NEW DESIGN FOR LIMITLESS CREATIVITY
Minimalist and modernized look, you’ll love to play with Majirel’s new pack and organize your shelves. With one pack per family of reflect and the shade number laser printed on the facing, you'll get limitless creative possibilities to freely express yourself. From ash to warm browns, each packaging regroups between 5 to 25 shades corresponding to their colour family.
MORE SUSTAINABLE THAN EVER
Majirel’s pack design is also revealing considerable efforts in terms of sustainability. Majirel’s new 100% recycled plastic cap contributes to save 7 tons of plastic each year**. Now, time to play with Majirel !
** Saving 7T of virgin plastic, based on full 2018 quantities
#PLAYWITHMAJIREL
6.66
Ashy Red Dark Brown
by Susan CarterAshy Mocha Light Brown
by Grace Dalgleish7.18
7.3
Golden Light Brown
by Charlotte CatrinIntense Ashy Blonde
by Grace DalgleishCOOL INFORCED 7.1
same as usual
Give your hair the perfect refresh it needs with a subtle and natural look.
A bit of change
Give your hair multidimension and depthwith an elaborated duo of shades.
Glow D17
Glow Matte Brown
by Min KimCopper Golden Blonde
by Pierrick Beringer7.43
Cool inforced 5.1
Intense Ashy Light Brown
by Min KimDeep Ashy Mocha Dark Blonde
by Mr. RoberthairCOOL COVER 7.18
Natural Iridescent Blonde
by Mr. RoberthairHIGH LIFT VIOLET
Mocha Gold Brown
by Pierrick Beringer6.32
8.3
Ashy Golden Light Blonde
by Susan CarterIntense Ash Golden Blonde
by Charlotte CatrinCOOL INFORCED 7.13
A new look
Get your personalized sophisticated look combining lightening and colour.